our story

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It all started in Austin, Texas where tacos rule the world. Breakfast tacos, lunch tacos, dinner tacos for all, true Austinite Chris Rios was in search of the perfect vegan taco to satisfy his hunger for authentic, quality flavor profiles.

It was 2011 and no vegan taco was a match for his search so he started cooking. With a passion for business and a problem to solve, Chris set out on a quest to create rockin’ vegan tacos for all. He started with the sauce and the rest is history. From his iconic vegan queso to his signature sauces, in 2012 he’d created authentic tex-mex flavors that his business would become famous for: The Vegan Nom was born.

Chris had become vegan for environmental and health reasons and his passion for good food and the environment built the brand now known today for their rockin’ vegan tacos. It all started in a 7x12 food trailer off of North Loop, but after selling out in the first two hours of the first week he knew it would only be a matter of time before they needed a bigger space to serve the vegan community. Fast forward four years later, The Vegan Nom food truck upgraded to the iconic 1970s airstream trailer and moved to Chris’ old stomping grounds in East Austin.

Now The Vegan Nom food truck has plenty of space and a rentable event area so community members can host their events right there on Cesar Chavez with a food truck on-site! Chris is proud of how far they’ve come but knows this is only the beginning for the iconic rockin’ vegan brand.